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Read about the results of the recently-released Healthcare Provider Marketing Innovation Maturity Survey from MERGE and Greystone.Net.

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Read about building other digital channels to bolster your email marketing efforts.

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Learn how to get Google AI Overviews highlight your organization.

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Read about the effects of digital distractions on attention spans and how to respond to shorter consumer attention spans.

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Google Cloud is developing and releasing AI updates related to healthcare.

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White Paper: Healthcare Customer Relationship Management from MERGE, LeadSquared and Greystone.Net

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Learn about addressing increased competition and the demand for more personalized relationships with greater focus on the wants and needs of key target audiences from a new white paper from MERGE, LeadSquared and Greystone.Net.

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Read about using AI to boost CX.

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Learn more about factors for brands to consider when planning their social strategy.

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Read about considerations for healthcare leaders considering AI adoption.

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Here are some statistics for podcast marketers to consider.

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From Phase2: In today’s digital landscape, leading health systems need to strike a delicate balance between the needs of marketers, the desires of consumers, and the stringent expectations of privacy and regulatory compliance.

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Learn about gSight, a tool that changes how healthcare marketers evaluate and improve their websites.

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Learn more about Meta's announced changes that will impact healthcare advertisers beginning in January 2025.

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The impact of customer experience (CX) on business is expected to be greater this year, especially in driving revenue and customer acquisition. What will marketers be doing with CX to reach their goals in 2025?

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Marketers and consumers are both concerned about privacy, but much work needs to be done.

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Read about 8 marketing hacks discussed at HCIC24 in Austin, TX.

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Read about healthcare marketing tips from 3 different sessions at HCIC24 in Austin, TX.

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At HCIC24, Atlantic Health System discussed their recent website redesign and the strategy they used to implement the redesign.

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