2010 Webmaster Workshops Post-Workshop Seminars

Stay for another day! Following the Webmaster Workshops, please join us for two post-workshop seminars offering the opportunity to explore topics in much more depth.

For 2010, Greystone.Net has scheduled two additional post-workshop seminars. We will spend the morning focused on social media and the afternoon examining strategies for your hospital or healthcare system intranet.

Please note that separate registration fees apply to the post-workshop seminars. Please refer to “Registration Information” for more information on signing up for these special interest sessions. Boxed lunch will be provided for participants.

Re-Enlisted: Social Media Boot Camp v2.0

8:30 am - 11:30 am
Wednesday June 23, 2010 and Wednesday July 28, 2010

For the second year in a row, session attendees have the opportunity to strap on their boots and examine how hospitals are dealing with social media.  We will build on the base started at last year’s boot camp on social media and further examine how hospitals are embracing social media strategically. 

According to Greystone.Net’s recent survey of clients, nine in ten hospitals or health systems are participating in social media in some form or another, but only one in three have a formal social media marketing plan.  Those with a strategy in place are outpacing their competition and peers when it comes to successfully engaging their audiences in social media. 

This session will examine some of the most successful hospital social media examples, as well as give you an opportunity to discuss with your peers what is working and not working for them in their social media efforts.

Getting the Most Out of Your Tired Intranet

Noon - 3:00 pm
Wednesday June 23, 2010 and Wednesday July 28, 2010

This popular post-workshop session returns for the third year. We will once again explore best-in-class strategies and tactics for hospital and healthcare system intranets and we’ll share case studies from around the industry and within the room. We’ll talk about the 5 major steps to redeploying a successful intranet and also review ways to demonstrate the value of your intranet to key leadership. As always, the tone of this workshop will incorporate common-sense, practical advice with consideration for the tight financial constraints many of us face within our hospitals.

Topics will include intranet content development and management, policies and procedures, staffing and reporting structure, and building internal enthusiasm and utilization. We will also discuss best practices for redesigning the Intranet and explore cutting edge intranet tools and techniques including the use of social media on the intranet. This session highlighted by roundtable discussions, networking, and sharing our experiences from the front lines of the hospital and health system intranet.

Please note, separate registration fees apply to the post-workshop seminars. See the section called “Registration Information” for more information on signing-up for these special interest sessions.