Digital Consulting and Planning Services
Consulting services are provided to help hospitals and health systems assess their current website, digital footprint and digital strategy and then to strategically plan and revamp their websites to better meet user needs. Greystone can help manage your
MarTech stack and the transition to more contemporary tools. And, if needed, we can help you objectively select marketing technology vendors and more. This process, when combined with a deep dive into your web and digital analytics and an in-depth
competitor review, provides a comprehensive assessment of your existing public facing website. This becomes the basis for creating a roadmap to move forward. Greystone also provides tactical help in identifying needed infrastructure support for web
and digital activities, which might include counsel on budgeting, staffing, organizational structure, web/digital governance, MarTech stack development, technology review and more. These services can also be provided for an organization’s intranet.